One of the most popular messenger app(BBM) is saying goodbye to the instant messaging world as it couldn’t stand the competitive market, this same reason saw the death of the Google social platform(Google Plus) Now BBM Follows suit.
Indonesia-based media conglomerate Emtek has announced that the BlackBerry Messenger (BBM) for consumers will be shutting down by the end of May 2019, this announcement was made on her blog and I quote:
Today we’re announcing that we will be closing BBM consumer service on 31 May 2019.
Three years ago, we set out to reinvigorate BBM consumer service, one of the most loved instant messaging applications, as a cross-platform service where users can not only chat and share life experiences, but also consume content and use payment services.
We poured our hearts into making this a reality, and we are proud of what we have built to date.
The technology industry however, is very fluid, and in spite of our substantial efforts, users have moved on to other platforms, while new users proved difficult to sign on.
Though we are sad to say goodbye, the time has come to sunset the BBM consumer service, and for us to move on.
We are grateful for your support and wish to thank everyone, especially our users, partners, and employees, for being part of the BBM consumer service journey.
We hope you will cherish many fond memories of BBM consumer service that helped shape messenger platforms to become what they are today.
Though the enterprise edition of the messenger apps is still available for personal use which will charge $2.4 for a six-month subscription after the free first year elapses., the enterprise edition boosts of ad-free chatting which according to crackberry killed the official BBM. Its more like the BBM platform is mitigating into providing internet security as most of their tweets suggest.